REGGIE Awards: Excellence in Activation We showcase various best-in-class campaigns from the Association of National Advertisers’ (ANA) annual REGGIE Awards. Activation Gallery: Social Media Marketing Social media trends have evolved from a simple sponsored Facebook update to something more intentional that grabs consumers’ attention and engages them, leveraging pop culture or the latest viral trend. Naruto X ColourPop Ulta 'Ninja Vibes' Facebook Update Ghetto Gastro Target 'Thank You for the Support' Instagram Update SmartyPants Launches Multivitamin Gummies at Walmart Unilever works with Walmart Connect to leverage key consideration moments in the launch campaign for the exclusive collection. Chamberlain Coffee Launches RTD Line at Walmart YouTube star Emma Chamberlain brought her direct-to-consumer coffee brand exclusively to Walmart in April. Target Huggies Disney 'Celebrate The Wonder' Facebook Ad Target Huggies '$20 Gift Card' Facebook Ad Betty Booze Debuts Exclusively at Total Wine & More Total Wine & More received an exclusive launch window for the low-alcohol sparkling cocktail brand, which rolled out at select stores in June. Naruto X ColourPop Ulta 'Ninja-Worthy Look' Tweet First Previous 27 28 29 30 31 Next Last