Walgreens Shifts In-Store Media Strategy Vestcom expands its role with Walgreens as the drug chain evolves its at-shelf retail media approach. Dollar General Joins Retail Media In-Housing Trend As more retailers take ad tech under their own roof, DG seeks to scale and customize its media offerings with Kevel's API infrastructure. Dunnhumby, Bridg Partner to Expand Retail Media Access The new alliance addresses the disproportionate allocation of advertising investment. Dollar General Adds Rewards-Driven Advertising to Retail Media Offerings New partnership enables DGMN advertisers to reach shoppers with incentivized offers. Gopuff Adds Incrementality Tools to Boost Ad Performance New measurement capabilities developed with Koddi give brands greater visibility into campaign impact and incremental sales. Hy-Vee First to Deploy Grocery TV’s Closed-Loop Retail Media Solution The partnership brings digital-style performance tracking to in-store campaigns across RedMedia. Albertsons Bolsters On-Site Retail Media With Shoppable Video Criteo's new solution integrates video, display and sponsored product ads into one unified platform for retail media. Lyft Launches Programmatic In-App Ads Lyft's latest partnership takes digital retail media beyond traditional online storefronts. Retail Media Unplugged, Blain's Farm & Fleet P2PI chats with the retailer's Eliza Ollinger on the launch of its media network, AI's role in the retail media landscape and chicken season. Uber Advertising Adopts Instacart's Carrot Ads See how the collaboration will extend the reach of Uber Eats’ Sponsored Items formats to a broader set of CPG advertisers. First Previous 5 6 7 8 9 Next Last
