Dollar General tied in to Procter & Gamble's July 1 brandSaver FSI event with front-page and interior features offering $5 off the purchase of $15 worth of product from the manufacturer.
Procter & Gamble ran a dinosaur-themed feature in ShopRite's June 17 circular promising shoppers a Fandango movie ticket with a $25 purchase of P&G SKUs from June 17-23.
ShopRite teamed with Kellogg Co. to offer Price Plus Club loyalty cardholders two free 24-packs of store-brand water with purchase of four eligible SKUs from brands including Pop-Tarts, Corn Pops and Eggo.