Southeastern Grocers chains tied in to Procter & Gamble's July 1 brandSaver FSI event with features in their June 27 circulars offering loyalty cardholders a "buy 2 get 1 free" deal on brands including Dawn, Luvs, Pantene and Olay.
Dollar General tied in to Procter & Gamble's July 1 brandSaver FSI event with front-page and interior features offering $5 off the purchase of $15 worth of product from the manufacturer.