Beverage Report: Shopper Specificity Marketers of non-alcoholic beverages make it a priority to work with retailers -- and understand their shoppers K-C's Hannah Heads to Starbucks 'Neuro' Caution As big brands dabble in neuromarketing, the 'science' they are using provides data that requires interpretation Liquid Nails Goes to the Pros 'Tips on Tour' campaign delivers heavy-duty adhesives to home improvement professionals where they work and shop Kimberly-Clark Drives 'Cars 2' into Stores The New Face(book) of Event Marketing Brand marketers leverage social media to expand reach and extend the on-site experience Rite Aid Summers in 'Cleveland' Study Shows How Shoppers Navigate C-Stores Diet Pepsi Gives Millennials the 'Skinny' Corona Claims the Summer Updated 'Beach' campaign is largest in brand history First Previous 560 561 562 563 564 Next Last