Albertsons' chains and Coca-Cola Co.'s Diet Coke are running an exclusive "My Favorite Is All Mine" sweepstakes promoting the brand's new bottle design.
Kmart used a March 17 Facebook and Twitter update to direct shoppers to its “My Peeps” promotional web page at kmart.com/mypeeps for the Easter season.
Walgreens supported Coca-Cola Co.'s "It's Mine" national campaign for Diet Coke by making various posts via social media that linked to a digital coupon available to Balance Rewards cardholders.