As part of its in-store Holoroom concept, Lowe’s is testing a “Holoroom How To” concept shop in a Framingham, MA, store that uses a VR headset to help train shoppers on completing DIY home improvement projects such as tiling a shower.
Sam’s Club deployed a March 20 email ad inviting shoppers to “prepare for any emergency” with supplies such as canned food, bottled water, flashlights and electrical generators.
Dollar General tied in to Procter & Gamble's April 2 brandSaver FSI event with a two-page feature in its concurrent circular touting the $10 worth of coupons available through the DG Digital Coupons program for brands including Tide, Charmin, Pampers and Pantene.
