Digital Marketing

Meijer united Clorox Co., Kimberly-Clark, Hallmark Cards and Newell Rubbermaid for a Facebook contest running April 30 to May 13.

Petco marked Father's Day by asking consumers to share a picture depicting their dog and its human "dad" to vie for a $50 store gift card.

PepsiCo's Frito-Lay launched a fun social sweepstakes in celebration of Cinco de Mayo, leaning on its Tostitos Cantina brand of chips.