Digital Marketing

Nestle’s Starbucks is encouraging Ahold Delhaize’s Hannaford shoppers to make their own at-home coffee creations.

BJ’s Wholesale Club is competing with Amazon Prime Day by launching its Black Friday holiday campaign early this year.

Hallmark Cards' Crayola sent an Oct. 13 email to registered consumers touting up to 30% off select products "today only" for Amazon's Prime Day.

Ace Hardware is promising online shoppers up to 15% off select items Sept. 13-14 to unofficially compete with Amazon's 2020 Prime Day event. 

H-E-B delivered an exclusive promo code worth $20 off orders of at least $100 to unofficially compete with Amazon’s Oct. 13-14 Prime Day.

L'Oreal sent an Oct. 13 email to registered consumers inviting them to shop Amazon Prime Day deals for up to 25% off "beauty must-haves."

Black Friday may finally be an event of the past.