Today's bev alc shoppers expect more from their drinking experiences, prioritizing higher-quality beverages even as they intend to moderate overall consumption in conjunction with falling confidence in the economy, according to a recent report.
We recently caught up with Ben Flaccus, managing director, retail & CPG commerce, Undertone, to discuss the evolution of circulars and how many retailers still haven’t made the full transition to digital circulars.
The Paramount Shop offers a range of licensed merchandise from the entertainment company's portfolio of brands, including BET, CBS, Nickelodeon and Showtime.
The specialty arts and crafts retailer has soft-launched a third-party online marketplace within Michaels.com to offer a more expansive, curated assortment of products and enhanced customer experience.
The partners will combine advertising data from Best Buy with first-party data for targeting and closed-loop measurement from the TV streaming platform. The retailer is also the first to sell Roku’s new branded TVs.
Bayer's Alka-Seltzer Plus is running a digital campaign plugging its line of over-the-counter items and helping Amazon shoppers distinguish between cold and flu symptoms.
From shoppers increasingly choosing clean ingredients to the rise of social commerce and indie brands, a new report shares five key trends to watch in the cosmetics category this year.
Circle K and PepsiCo are doubling down on their partnership around Mtn Dew "Purple Thunder" by expanding the exclusive flavor to the retailer's Froster frozen beverage lineup.
