Coupons/ Rebates/ Pricing

The creamer launched nationwide in January, coinciding with both the 20th anniversary of Paramount Pictures' "Mean Girls" comedy and the Jan. 12 theatrical release of a remake.

Mars Inc.’s brand ran a movie night purchase incentive with Amazon for the fourth year in a row.

L’Oreal’s luxury beauty brand tied in to National Lash Day on Feb. 19 with a campaign featuring TikTok videos on digital screens inside Canadian malls.

Cabinet Health launched updated versions of its glass pill bottles and refill pouches exclusively at Target.

Procter & Gamble once again activates Tide’s ongoing #TurntoCold sustainability challenge in the mass merchant's stores and through Target.com.

Mondelez's breakfast biscuit brand leveraged a morning staple, coffee, to engage consumers and award a hidden offer through a custom-built microsite.

New solutions include signage on front-of-store bollards, security pedestals and basket liners as well as in-aisle category engagements that link the digital and physical experiences.

Procter & Gamble’s Native launched a limited-edition collection of personal-care products in December inspired by Girl Scout Cookies exclusively at Target.

The 2023 program included a sweepstakes and a life-size "Carl the Great Bratsgiver" cutout in stores.

The Mondelez brand’s Super Mario-themed cookies get full 360-degree campaigns.