Target and Procter & Gamble joined to run a co-op FSI on Jan. 6 promising a $15 store gift card with purchase of $50 worth of household essentials from brands including Tide, Downy and Charmin.
Publix recently gave newly launched items from brands such as Olay, Pedialyte and private label GreenWise prime secondary merchandising space in stores via a permanent four-way display near checkout.
