Ahold Delhaize’s Stop & Shop and Giant Food tied in to Procter & Gamble’s Feb. 28 brandSaver FSI event with a feature in respective Feb. 26 chain circulars promising loyalty members $5 off the single purchase of $20 worth of select hair care products.
Ahold Delhaize’s Food Lion tied in to Procter & Gamble’s Feb. 28 brandSaver FSI event with a feature in its March 3 circular plugging MVP digital coupons.
Meijer tied in to Procter & Gamble’s Feb. 28 brandSaver drop with a feature in its concurrent circular offering $5 off a future receipt with purchase of $25 worth of household products or $20 worth of health and beauty products.
H-E-B tied in to Procter & Gamble’s Feb. 28 brandSaver FSI event with a full-page feature in the retailer’s March 3 circular activating its “Savings Roundup” promotion and dangling a bulk-purchase incentive.
Ahold Delhaize’s Giant Company tied in to Procter & Gamble’s Feb. 28 brandSaver FSI event with a feature in its Feb. 26 circular promising loyalty members $3 in savings with the purchase of two participating SKUs from select P&G brands.
Publix tied in to Unilever’s Feb. 14 FSI event with a branded feature in its Feb. 13 Extra Savings circular spotlighting Axe’s new Dual Action formula using “bust odor, smell irresistible” messaging.
Family Dollar tied in to Unilever’s Feb. 14 FSI event with a full-page feature in its concurrent circular promising $2 off a future shopping trip via the retailer's Smart Coupon program.
