Sam’s Club tied in to Procter & Gamble’s Oct. 25 brandSaver FSI event by debuting up to $65 in Instant Savings on product from brands including Pantene, Tide, Gillette and Oral-B in its Oct. 28 November Instant Savings book.
ShopRite tied in to Unilever’s Oct. 18 FSI event with a feature in its Oct. 16/18 circular promising Price Plus Club loyalty cardholders a free private label Bowl & Basket rotisserie chicken with the purchase of nine pasta or side SKUs from the manufacturer's Knorr brand.
Meijer tied in to Unilever’s Oct. 18 FSI event with a feature in its concurrent digital circular promising shoppers a free Hellmann's drizzle sauce with purchase of two 20- to 30-ounce mayonnaise SKUs from the brand.
CVS Pharmacy tied in to Unilever’s Oct. 18 FSI event with a feature in its concurrent circular promising $3 ExtraBucks rewards to loyalty members who spend $10 on select Vaseline, Suave or Dove moisturizers.
Ahold Delhaize’s Giant Co., Giant Food and Stop & Shop tied in to Unilever’s Oct. 18 FSI event by dangling a number of deals and coupons on Unilever brands in the chains’ Oct. 16 circulars.
Ahold Delhaize’s Food Lion tied in to Unilever’s Oct. 18 FSI event with a “Mix & Match” offer of “buy three, save $3” for MVP loyalty cardholders who purchase three participating Dove or Dove Men+Care items.