Circular Features

Like in past holiday seasons, CVS Pharmacy tied in to Procter & Gamble’s Nov. 22 brandSaver FSI event with multiple features in its concurrent circular offering ExtraCare loyalty cardholders $10 in “Holiday ExtraBucks” with purchase of $30 worth of brands including Pantene, Charmin, Tide, Crest and Bounty.

Ahold Delhaize’s Giant Co. tied in to Procter & Gamble’s Nov. 22 brandSaver FSI event by dangling $10 in savings to shoppers who purchase $30 worth participating product from brands including Downy, Tide Swiffer and Dawn in a single transaction.

Publix tied in to Procter & Gamble’s Nov. 22 brandSaver FSI event with a full-page “beauty wonderland” feature in its Nov. 21 Extra Savings circular highlighting personal care SKUs.

Meijer tied in to Procter & Gamble’s Nov. 22 brandSaver FSI event with a Thanksgiving-themed, full-page feature in its concurrent circular offering $5 off a future receipt with purchase of $25 worth of household products or $20 worth of health and beauty care products. 

Ahold Delhaize’s Stop & Shop and Giant Food tied in to Procter & Gamble’s Nov. 22 brandSaver FSI by offering loyalty cardholders $5 off purchases of $25 worth of Tide, Gain and Downy SKUs in a single transaction.

ShopRite has teamed with Procter & Gamble to run a 2020 "Fall Concert Series" promising Price Plus loyalty members who purchase $30 worth of P&G products during select weeks in November and December a one-time use pin code for a virtual concert.

Dollar General indirectly tied in to Procter & Gamble's December brandSaver FSI event with features in its concurrent circular dangling digital coupons for P&G brands. 

Ahold Delhaize’s Food Lion tied in to Procter & Gamble’s Nov. 22 brandSaver FSI event with a feature in its Nov. 18 circular plugging MVP digital coupons for Gain fabric care, Downy or Gain scent booster SKUs, and Gillette or Venus disposable razors available to loyalty cardholders.