Pringles: Can't Stop Selling 'Em P-O-P Material Critical Paths How long it takes to make each component plays a key role in how fast the display can be in the store Design Firm or Manufacturer? P-O-P Purchasing: What Lies Ahead? Many see P-O-P purchasing methods changing, but not all agree on how the changes will occur Keeping Control of Creative and Costs Many marketers like open-bid situations to ensure low cost and strong creative efforts, but they pay for it in the end U.S. Tobacco Revisits Concert Promo for 1996 Trebor Bassett Introduces Fruitang Fruit Chew Displays Rhino Head Draws Attention for Introduction of Hornsby's Draft Cider Stroh's Brews Up 'Retro' Look for Schlitz Beer Versatile Display Presents Portable Tools First Previous 572 573 574 575 576 Next Last