ARTICLES BY THIS AUTHOR

• 10/31/1999

  Philadelphia Inquirer Targets Higher Newspaper Sales

• 10/31/1999

  Retail as Collaborative Marketing Medium

  Marketers and producers should stop thinking like "print shops" and realize that P-O-P is becoming a primary communication medium.
• 10/31/1999

  Taco Bell of Central Florida Promotes Tie-ins with Vinyl Clings

• 10/31/1999

  P-O-P Touts Gore's 'Guaranteed to Keep You Dry' Apparel Line

• 10/31/1999

  Safilo USA Intros Rotating Frame Displays

• 10/31/1999

  Niche No More

  The rapid expansion of the natural products category into mass market outlets offers new business opportunities -- and P-O-P challenges -- for marketers.
• 10/31/1999

  Wood Displays Highlight Organic Odwalla Bars

• 10/31/1999

  NFL Hard Hat Display Promotes Protection For Delicate Noggins

  Enough is enough, already...
• 10/27/1999

  ADA Violations: Lieber & Vinton v. Macy's West

• 9/30/1999

  Wooden Cigarette Display Recalls Smoke Shop Era