ARTICLES BY THIS AUTHOR
- 10/1/1999
Hall of Fame Profile: Cathy L. Barclay
A Profile of Cathy L. Barclay, Senior Manager Trade Marketing Materials Development & Logistics, Brown & Williamson Tobacco Corp. - 10/1/1999
Wilton Offers Display Versatility
- 10/1/1999
P-O-P Salary Survey '99
In this first-ever survey, consumer product marketers in charge of P-O-P sound off on their pay, benefits and attitudes toward their jobs. - 10/1/1999
Slotting Fees: Schools of Thought
Manufacturer and retailer opinions on slotting fees in the supermarket industry are gauged in a new study conducted by the Marketing Science Institute. - 10/1/1999
The Variety of an Assortment