Old Fridges at Center of Rainier's 'Mad Housewife' Promo Twin Fin Wine P-O-P has Laid-Back Attitude Bolla Makes Room for Cross-Merchandising Gerber Uses 'See Me' Package to Extend Brand Recognition key to new product launch; Trader Joe's sustains image with Euro cookie canisters. New Zealand Wine Uncorked in U.S. Market Miller Throws Holiday Party with Multi-Brand Coupons QFC Wines and Dines with Rancho Zabaco Keebler Toasts Holidays with E. & J. Gallo Korbel Launches First-Ever Halloween Promotion Spends $250,000 on P-O-P; $800,000 overall Canandaigua 'Tests' New Wine Promotion Talus Returns to Sea With Second 'Message' Promo A Drink for Every Occasion The strategy of beverage marketers is to match a 'thirst occasion' with the right container. First Previous 19 20 21 22 23 Next Last
