D. Tactics Employed to Develop Shopper Marketing Expertise A. Recent P-O-P Budgets C. Budget Allocation by Marketing Tactic B. Predicted 2009 P-O-P Budgets When Others Are Fearful. . . Making Shopper Marketing Work Deloitte/GMA report finds that deeper integration leads to better results. Expected Marketing Mix Growth in the Next Three Years 'The Hub': Shopping for Superstars Opportunities for innovation and growth attract the best and brightest to shopper marketing. Winning Shoppers in Turbulent Times A Unilever Trip Management Report BIGresearch Executive Briefing: September 2008 First Previous 34 35 36 37 38 Next Last
