Toy, Hobby, & Games

Client: Strottman International, Atlanta
Distribution: Denny's Restaurants
Size of Run: 1,700
Producer: C.D. Baird & Co., West Allis, Wis.
Division: Semipermanent, Other Services and Establishments
Objectives: To create a colorful and festive lobby display for the holiday season. It was designed so small children would have easy viewing of the popular "All Dogs" plush toys and characters.

Client: Blau Marketing
Producer: Thomson-Leeds Company Inc.

Retail chain: Wal-Mart Stores Inc.
Marketer: GT Interactive Software
P-O-P company: Inland Consumer Packaging and Displays, Indianapolis
Purpose of display: This pallet display was specially-designed to obtain better placement for GT Interactive's CD-ROM games in Wal-Mart stores.

Client: The Learning Co., Cambridge, Mass.
Distribution: Computer retail stores nationwide
Size of Run: 240
Producer: One Source Industries, Laguna Hills, Calif.
Division: Temporary, Computer Software
Objectives: To design a display that would capture the essence of Myst and engage every customer who walked by, inviting them to experience the world of Myst and Riven.

Client: RNR Inc., Plymouth, Minn.
Distribution: Supermarkets
Size of Run: 1,500
Producer: Kell Specialty Products, Chippewa Falls, Wis.
Division: Semipermanent, Toys
Objectives: To help the customer find the "feature of the week animal" and to encourage successive weekly trips to the store. This unit is meant to be refilled and to run the length of the promotion with all of the animals in the series.

Client: BRIO Corp., Germantown, Wis.
Distribution: Independent toy stores
Producer: Benchmarc Display Inc., Vernon Hills, Ill.
Division: Permanent, Toys
Objectives: To introduce BRIO'S new motion train and cars while grabbing consumers' attention with a colorfully decorated and dimensional header that demonstrates the total train environment.