Supermarket/Grocery

Product: "Fun with the Family" CD-ROM
P-O-P company: Ryan Partnership (managed the promotion), Minneapolis
Distribution: Supermarkets
Introduction: February 2001
Duration: Temporary
Construction: Flexo-corrugated with 2-color printing and 4-color litho label on header
Display set-up: Retail staff
Floorstands promoted a CD-ROM of interactive family software in a joint promotion by Pillsbury, Golden Books Family Entertainment and Encore Software.

Client: Ralston Purina, St. Louis
Products Promoted: Large bags of Dog Chow dog food
Objective: Casters on this display intended for supermarkets and mass merchants make it easy to move when fully loaded with heavy bags of dog food. The display was designed to merchandise dog food in key areas near endcaps.
Construction/Materials: Injection-molded plastic and metal wheel base
P-O-P Company: Paul Flum Ideas Inc., St. Louis

Product: Glaceau Vitaminwater
P-O-P company: Display Technologies, College Point, N.Y.
Distribution: Supermarkets, natural food stores and convenience stores
Introduction: April 2001
Duration: Permanent
Construction: PETG Danka material, vinyl stickers, paperboard
Display set-up: Retail staff
The clear display rack being used by Energy Brands to introduce its Glaceau Vitaminwater is designed to highlight the colorful beverages.

System rotates four messages in sequence

Client: Kayser-Roth Corp., Greensboro, N.C.
Producer: Triangle Display, Philadelphia
Comments: The objective of this display was to introduce intimate apparel into supermarkets, an environment that has not traditionally carried this line of goods. Cantilever shelves allow the 24 facings of product to be seen both from the front and the sides. The display holds up to 150 pieces within two square feet of floor space.