Coors Light Promotion 'Snaps' Consumers to Attention Mobile phone users take pictures of tags on packaging and P-O-P to enter sweepstakes that awards Super Bowl-related prizes Kraft Fights Hunger with Cause Campaign Collaborates with retailers on customized displays, promotions to benefit Feeding America Henkel Ties Online Message with Shelf Screens Website, displays explain fabric softener's features ShopRite Throws 'Can Can' a Birthday Bash Video Analytics Reveal Merchandising Impact ShopperGauge study shows how an in-aisle fixture alone can affect shopping behavior Nutrition Keys to Appear on Front of Packaging Hall of Fame Profile: Kim Feil Talking Solutions Meal programs need to have that sense of 'right now' Unilever Repositions Its Mayo Brand Digital/in-store marketing program puts a fresh face on familiar Hellmann's/Best Foods condiment Special Report: Collaboration Effective partnerships require an organizational commitment that often does not exist First Previous 464 465 466 467 468 Next Last
