Abstract: "Measuring the Value of Point-of-Purchase Marketing with Commercial Eye-Tracking Data" Rite Aid Gets Last Dibs on 'Spider-Man 2' Tie-ins Levi Strauss Feeds Sears a Burger King Offer Pepsi, Coke Launch Half-Carb Sodas American Greetings Cuts In ABC Your Ad -- and Product -- Here Office Depot Jumpstarts Back-to-School Safeway, Publix Head Back to School The Wal-Mart Philosophy Bob Connolly discusses the chain's marketing strategy Office Depot Draws Up Store Redesign First Previous 286 287 288 289 290 Next Last
