Store Systems

New research suggests how center-aisle displays can be optimally designed to draw more shoppers

Faced with blurred channels, younger shoppers and pricing pressures, brands mix technology and marketing tactics to spur growth

With limits on P-O-P materials, auto aftermarket suppliers rely on digital tools and enhanced packaging to educate shoppers

Money spent at the front end on research is being matched at the back end on compliance checks

Gets Swiffer Out of the Box, Redesigns Cleaning Aisle