Getting a Read on Publishing P-O-P Placing displays in large chains and smaller independent stores presents differing but equally vexing challenges Under Armour Transforms P-O-P Strategy World-Class Athletes Step Up to Promote Gravis Shoes Pacific Wine's Vintage P-O-P Whirlpool Tests Oversized, Branded Fabric Care Centers Albertsons' Toy Box Keeps Getting Bigger Americans with Disabilities Act Guidelines Mervyn's Wins Anti-ADA Lawsuit Coconuts Pushes P-O-P as Merchandise Consumer Purchase Observations Consumer attitudes about shopping in the supermarket, drug and mass channels First Previous 302 303 304 305 306 Next Last
