Category Report: Footwear Footwear marketers deliver P-O-P that's eco-friendly as they invest in new technologies and measure return on investment WPT Sell-Through Test Details The Future in 'Bloom' Rollout of Delhaize America's 'hassle-free' concept now on horizon Hall of Fame Profile: Leslie Nagy A Q&A with Pepsi's Leslie Nagy Auditing the Auditors RFID poses off-the-charts potential for store auditing, but feet-on-the-floor census tracking is available today. Which is more attractive to marketers? Alliance Invests in Goliath Solutions Shoppers Trigger On-Shelf Devices TV screens combined with sound and aroma for shelves and cooler doors Magnivision Eyes Three-Year Display Plan for Brooks H&R Block Files into Supermarkets Tactics: Communicating With Field Teams ACNielsen Service Tracks P-O-P Status in Supermarkets The Milkman Cometh Bill Schober, Editorial Director, P-O-P Times First Previous 17 18 19 20 21 Next Last
