Standees Promote Big Idea's "3-2-1 Penguins" Beefeater Slims Down, Adds Promotional Muscle All Bottled Up Beer, wine and spirits marketers grapple with changing attitudes toward P-O-P and challenging state merchandising requirements. Mott's Inc. Launches "Dragon Tales" Promo Spalding Inflates Sales with Hands-On Displays Pall Mall Reintroduced With New Package, P-O-P Castrol P-O-P Dispels Misconceptions P-O-P Fuels Gillette's Venus Launch Time Flies -- Off the Shelves Sales are 'Whassup' For Bud Bowl 2001 First Previous 259 260 261 262 263 Next Last