Mott's Inc. Launches "Dragon Tales" Promo Spalding Inflates Sales with Hands-On Displays Congruency of Scent and Music as a Driver of In-Store Evaluations and Behavior Displays Support Anheuser-Busch Energy Drink Launch Twins Display Illustrates Results of Sunless Tanning Product Wrigley Enters New Store Aisle New promotional program helps introduce Surpass Antacid Chewing Gum Samick Music Introduces Guitar Floorstand Standees Promote Big Idea's "3-2-1 Penguins" Beefeater Slims Down, Adds Promotional Muscle All Bottled Up Beer, wine and spirits marketers grapple with changing attitudes toward P-O-P and challenging state merchandising requirements. First Previous 255 256 257 258 259 Next Last
