SCUBAPRO's Angle on Versatility Kraft Cross-Promotes Beer, Snacks A License to Sell Integrating licensed properties into P-O-P materials can help push impulse sales and enhance the brand image. But it takes planning, time and a willingness to work with property owners on their terms. Snapple's Cold-blooded Cooler Displays Med Supply Displays Adopt Less 'Clinical' Look Hall of Fame Profile: Bill Brownell A profile of Microsoft's Bill Brownell Colorado State Lottery Hits the Road with Chevrolet K'NEX Display Rolls Over Packaging's Limitations ConAgra's 'Talking Tub' Acts as Parkay Salesman on Dairy Case Shelves Audio displays tout the "Find the Talking Tub" consumer instant-win game. New Balance Looks to Make Its Hoop Dreams Come True $50 million marketing budget helps company promote new shoe line First Previous 243 244 245 246 247 Next Last