Sporting Goods

Retail Category: Specialty Shops/Services
Display Type: Freestanding: Permanent
Client: Shimano American Corp., Irvine, Calif.
Producer: Concept Designs Inc., Mountain View, Calif.
Size of Run: 55
Comments: This durable, permanent fitting bench also holds numerous Shimano clipless pedals. The brand name is prominently placed in several locations to reinforce its image in the bicycle industry.

Retail Category: Sporting Goods/Toys/Pet
Display Type: Counter: Permanent
Client: Aqua Lung, Vista, Calif.
Producer: Concept Designs Inc., Mountain View, Calif.
Size of Run: 250
Comments: This countertop display had to hold one to four masks and a replaceable graphic card. Its modular design allows retailers to show multiple masks hooked to optional security cables.

Product: Scuba equipment
Number of displays: 300 of each
P-O-P company: Concept Designs Inc., Mountain View, Calif.
Distribution: Specialty shops
Introduction: April 2002
Duration: Semipermanent
Construction: Brushed aluminum
Display set-up: Retail staff
SCUBAPRO/UWATEC has introduced three brushed-aluminum displays that can be used as countertop or slatwall pieces. The units merchandise the company's swim mask, snorkel and regulator.

Retail Category: Sporting Goods/Toys/Pet
Display Type: Counter: Temporary
Client: Ivy Hill - POP, New York
Producer: Sutherland Packaging Inc., Andover, N.J.
Size of Run: 2,500
Comments: A compact footprint and unique cantilevered tray design helped this display gain prominent countertop space in most accounts. A scratch-and-win game also helped boost sales.

Client: Spalding Sports Worldwide, Chicopee, Mass.
Introduction: October 2001
Number of displays: 5,000
Distribution: Golf shops and sporting goods stores
Construction/Materials: SBS printed riser, corrugated, vacuum-formed tray, UV-coated labels
P-O-P company: Triangle Display Group, Philadelphia
Comments: Lee Trevino appears on countertop displays for Spalding's Top-Flite XL3000 golf balls.