Sporting Goods

Retail Category: Specialty Shops/Services
Display Type: Freestanding: Permanent
Client: Shimano American Corp., Irvine, Calif.
Producer: Concept Designs Inc., Mountain View, Calif.
Size of Run: 55
Comments: This durable, permanent fitting bench also holds numerous Shimano clipless pedals. The brand name is prominently placed in several locations to reinforce its image in the bicycle industry.

Retail Category: Sporting Goods/Toys/Pet
Display Type: Counter: Permanent
Client: Aqua Lung, Vista, Calif.
Producer: Concept Designs Inc., Mountain View, Calif.
Size of Run: 250
Comments: This countertop display had to hold one to four masks and a replaceable graphic card. Its modular design allows retailers to show multiple masks hooked to optional security cables.

Retail Category: Sporting Goods/Toys/Pets
Display Type: Freestanding: Permanent
Client: Wilson Sporting Goods, Chicago
Producer: Cormark Inc., Elk Grove Village, Ill.
Size of Run: 5,500
Comments: iWound golf displays include panels that explain the four-stage ball manufacturing process.

Product: Scuba equipment
Number of displays: 300 of each
P-O-P company: Concept Designs Inc., Mountain View, Calif.
Distribution: Specialty shops
Introduction: April 2002
Duration: Semipermanent
Construction: Brushed aluminum
Display set-up: Retail staff
SCUBAPRO/UWATEC has introduced three brushed-aluminum displays that can be used as countertop or slatwall pieces. The units merchandise the company's swim mask, snorkel and regulator.