Old Navy Camps with Boys & Girls Clubs Target Taps into 'G.I. Joe' Barnes & Noble Still Plays with Dolls P&G's brandSaver Dresses Up for School PetSmart Adopts Exclusive Lines Walmart's AC/DC Launch A case study from the Promotion Marketing Association's 2009 Reggie Awards Unilever Walmart 'Soundcheck' Sponsorship A case study from the Promotion Marketing Association's 2009 Reggie Awards Best Buy Tells 'True Stories' Campbell's Kroger E-Labels for Education A case study from the Promotion Marketing Association's 2009 Reggie Awards Cannondale Associates' 2009 Category Management Benchmarking Study The balance of power between manufacturers and retailers has tipped, according to both camps. First Previous 725 726 727 728 729 Next Last
