Promoting Good Health via Del Monte P-O-P Class WAR: Upscale Cosmetics Industry Faces Faster Rate of Change United Artists Theatre Circuit Intros Bottled Water Brand Stroh Introduces Old Milwaukee Ice WordPerfect Supports Main Street Line In-Store Allstar Goes To Bat With the Babe With First Signed Baseball Promotion Bottoms Up: Liquor P-O-P Report Top-down campaigns by alcohol marketers give way to regional efforts driven by field personnel and retailers Dairy Mart Convenience Stores, Gatorade Team Up for Cooler Display Miller Brands Score With Super Bowl P-O-P Finlandia's Big Bottle Builds Brand Awareness First Previous 320 321 322 323 324 Next Last