Shopper & CatMan: Let's Play Nice As these two disciplines evolve, brand marketers devise management structures to align the work Dynamic Mobile To keep pace, marketers need to see past the 'cool' and develop a mobile strategy that saves time rather than kills it Research Guides Hyde Tools' Rebranding Redesign focuses on materials, product composition and merchandising Helping Consumers Become Brand Evangelists Dole Learns from Mobile Club Pilot Banfi App Eases Wine Selection Wine app promoted in-store with on-pack messaging Rawlings Simplifies Shopping Experience An Integrated Approach: PepsiCo Team Puts It All Together Allegra Stays Top of Mind at Walmart Supervalu Plots a 'Transformation' First Previous 249 250 251 252 253 Next Last
