Social Marketing Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world. Category Management Rides Along with Shopper Marketing Sara Lee's shopper marketing model incorporates an old-school practice Dreaming of a Digital Shopper Marketing Christmas Coca-Cola Tests Beverage Fountain That Provides Daily Data Marie Callender's Hoping to 'Whrrl' Across Social Media An Update on Mobile Retail Marketing An Update on Collaborative Shopper Marketing Logitech 'Speaks' to the Shopper Cosmetics Come Out to Play Faced with blurred channels, younger shoppers and pricing pressures, brands mix technology and marketing tactics to spur growth Foursquare Ties App to Safeway Program Target Scores with REDcard Revamp Stocking Stuff First Previous 212 213 214 215 216 Next Last
