EAC Meets in New York Material Matters: 'Need to Know' Basics A CPG brand or agency executive does not have to master a lot of technical data, but a basic grounding in reality can help keep expectations within reason. Packaging: Stock... Custom... or Both? Custom packaging can strengthen brand identity, but at a cost versus stock packaging. The solution? Combine the two. Schick's Holiday Rocks TREX Debrief: JCPenney Builds In-Store Connections Wal-Mart Caters to Suburban Diversity Organic Cosmetics Display Stays True to Company P&G Redefines Herbal Essences Packaging ... Again Walgreens Plugs in Zeno Store Checks: Retailing in Germany First Previous 39 40 41 42 43 Next Last
