Measuring the Impact of Events Through POS data, loyalty cards and more, brands are following the return on sampling and experiential marketing FSI Report: July 26, 2009 Miller Lite Goes Back to the Grill FSI Report: July 19, 2009 The Mass Merchandiser Shopping Experience Research Report: In-Store Sampling Sampling Sees Lift 20 Weeks Out FSI Report: July 12, 2009 Publix Produces Miracles Safeway Takes a Local Look Campbell's Kroger E-Labels for Education A case study from the Promotion Marketing Association's 2009 Reggie Awards Unilever's 'Desafio del Sabor' Family Challenge A case study from the Promotion Marketing Association's 2009 Reggie Awards Circle K Pops in the Midwest First Previous 152 153 154 155 156 Next Last
