New Product Launches

Direct-to-consumer kitchenware company Caraway made its biggest brick-and-mortar push to date by launching at 350 of Target’s nearly 2,000 stores in October.

As Dry January and alcohol-free beverages gain momentum, 125 Boisson brands are now available for U.S. delivery via the Drizly platform.

Jennifer Lopez's beauty brand teamed up with TalkShopLive in December to launch a shoppable video in partnership with Vogue's "Beauty Secrets" video series.

Just before the new year, NYX launched a Roblox experience enabling users to explore the brand's spring 2023 collection in a “dream-like interactive space.”

Target has become the exclusive retail partner of Saltair, a direct-to-consumer refillable deodorant and body care brand founded by English model Iskra Lawrence.

Target recently teamed with British retailer Marks & Spencer to launch a collection of cookies, chocolates and other treats for the holiday season.

Unilever teamed with singer Mariah Carey this holiday season to create a limited-edition collection for its Walmart-exclusive Find Your Happy Place line.

The festive Meta Lite Bar experience is Miller Lite and TerraZero Technology’s fourth activation in the metaverse this year.

Doritos After Dark pilots a special ghost kitchen menu in several metro areas and a pop-up event in Los Angeles.

The personalized skincare company is also undergoing a full brand refresh that will roll out in 2023.