Marvel Heroes Punch Up Game Line, Displays Shippers Showcase 'Willy Wonka' Re-release Paramount to Unveil 'Godfather DVD Collection' Random House Makes A Splash With 'Atlantis' Books Displays Disney Display Creates Fun for 'Artemis Fowl' Encore Software Teams with Golden Books, Pillsbury Microsoft Readies Major P-O-P Push for Xbox Audio Clips Help Sell DK Medical Guide Lights, Camera... P-O-P!' While movie and music procedures may be closer to the spotlights and the glory, marketers rely on P-O-P procedures to add excitement where it really counts: at stores and ticket booths. Countertop Displays Highlight Tambourine CDs Standees Promote Big Idea's "3-2-1 Penguins" A Humongous Pitch for the Kiddie Niche Humungous Entertainment's P-O-P materials simultaneously coax kids to reach for the software while their parents reach for their wallets. First Previous 90 91 92 93 94 Next Last
