Marketing to Millennials Gen Y already is redefining the retail landscape Hall of Fame Profile: Kim Feil Introducing the 'XTreme Shopper' GfK research uncovers ways to address the multi-channeling, highly motivated consumer. Safeway Finds 'Joy' in Football Walgreens Adds Some Customer Experience Best Buy Offers a 'Big Game' Lineup Toys "R" Us Bears the Gift of Incents Winn-Dixie Now Has an App for That Social Marketing Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world. An Update on Mobile Retail Marketing First Previous 114 115 116 117 118 Next Last