Automotive Design Influences Product, P-O-P Fashion Sense Marketers of apparel and fashion accessories are approaching the retail environment with a combination of creativity and common sense. Dahlgren Draws Attention to Product Attributes Dahlgren Footwear launches new displays and packaging to highlight the company's first-time use of alpaca in its technical socks. Wolverine Steps Out With Joe Boxer Slippers Unit Hall of Fame Profile: Scott Greenberg New Balance Intros Floorstand for Soccer Shoes Fancy Footwork It takes skillful maneuvering to outpace the competition in today's footwear market. Merchandisers reveal P-O-P strategies that help their shoes shine. New Balance Endcap Showcases Shoe Line Skechers Shoe Shelf Pops In-Store Getting Skecherized With products constantly being introduced, marketing executives at Skechers look to communicate the latest trends through P-O-P. First Previous 31 32 33 34 Next Last
