Department Store

Client: Cosmair Inc.
Product: Minotaure fragrance
P-O-P company: Consumer Promotions Inc.
Distribution: Department stores
Construction/Materials: Polyester resin; poplar wood; silkscreening; branding
Introduction: February 1993

Client: Bonnie Bell
Product: Smackers
P-O-P companies: Stone Container Packaging & Display Group (corrugated and printing); Fasteners For Retail Inc. (hooks)
Distribution: Chain drug stores, discount department stores and mass merchants
Construction/Materials: Five-color, three-color and one-color printing on corrugated; glass-reinforced nylon hooks
Introduction: July 1993

Client: Lancome Inc.
Product: Reportage makeup
P-O-P company: Ultimate Display Industries Inc.
Distribution: Department stores
Construction/Materials: Injection-molded plastic; vacuum-formed plastic
Introduction: January 1993

Client: Guerlain Inc.
Product: Full-line fragrances
P-O-P company: Consumer Promotions Inc.
Distribution: Department stores
Construction/Materials: Polyester resin; formed-acrylic dome; beaded chain retainers; gold metal nameplates silkscreened in one color
Introduction: July 1993

Product: Touch perfume
Number of displays: Initial order 1,000; reorder 1,300
P-O-P company: Creations at Dallas, Dallas
Distribution: Major department stores
Introduction: September 1993
Duration: Semi-permanent
Construction: 3030 acrylic (top); 2-inch acrylic (bottom)
Fred Hayman hopes to improve the display's longevity by periodically supplying retailers with alternate inserts.