Department Store

Client: Revlon
P-O-P company: Thomas A. Schutz Co., Morton Grove, Ill.
Distribution: Mass merchants and department stores
Construction: Injection molded and fabricated
Introduction: June 1992
Comments: The nail-chip cube allows the consumer to see the color of the polish on the nail and in comparison to skin tone.

Client: Lancome, Paris
P-O-P company: Design Display Group Inc., Fairlawn, N.J.
Distribution: Department stores
Construction: Injection-molded NAS plastics
Introduction: September 1992
Comments: The overall objective of this project was to create a space efficient, impactful statement with a minimum of emphasis on the display structure itself. This revolving display positioned product on "floating" shelves, and was engineered with no apparent glue joints attaching the shelves to the clear tower.

Client: Chanel Inc.
P-O-P company: Shannen Promotions Inc., New York
Distribution: Department stores and specialty stores
Construction: Black gloss mica silkscreened and laminated to particleboard; clear-acrylic visual panels
Introduction: June 1992

Client: Christian Dior Perfumes Inc.
P-O-P company: Consumer Promotions Inc., Mount Vernon, N.Y.
Distribution: Department stores
Introduction: June 1992
Construction: Injection-molded ABS/SAN and hot-stamped decoration

Client: Coty Inc.
P-O-P company: Trans World Marketing, East Rutherford, N.J.
Distribution: Chain drug stores, mass merchants and department stores
Construction: Vacuum-formed plastic
Introduction: July 1992
Comments: The display was designed to launch this feminine fragrance line. The counter unit creates the image of an intricately carved dresser top complete with mirror, drawer and brass-plated knob. The tester display encourages consumers to sample the Truly Lace cologne spray in store.

Product: Weebok Agility footwear
Number of displays: 1,500
P-O-P company: Dimensional Response Marketing, Newton Upper Falls, Mass.
Distribution: Shoe stores, baby boutiques and department stores
Introduction: June 1992
Duration: Permanent
Construction: Molded styrene
The body of the display is made of molded styrene and is suitable for either tabletop or slatwall presentation.

Product: Hiking shoes
Number of displays: 1,000 (floor stand); 3,000 (counter display)
P-O-P companies: Santa Cruz Industries, Santa Cruz, Calif. (floor stand); Liberty Display Group, Blaine, Minn. (counter display)
Distribution: Department stores, shoe stores, outdoor specialty and sporting goods stores
Introduction: June 1992 (floorstand); March 1992 (counter display)
Duration: Permanent
Construction: Pine and wire (floorstand); acrylic (counter display)

Product: Sunglasses
P-O-P company: Display Systems Inc., Maspeth, N.Y.
Number of displays: 500 (counter displays); 1,000 (in-case displays); and 2,500 (mirrors)
Distribution: Sporting goods stores, camera retailers, and sunglasses, men's specialty and department stores
Introduction: July 1992
Duration: Permanent
Construction: Plexiglass
Deterring pilferage, promoting a reputable brand name and appealing to the vanity of consumers, Nikkon's sunglasses display aims to keep everyone in sunshiny spirits.

Product: One Great Soap
Number of displays: 3,000
P-O-P company: Ledan Inc., New York
Distribution: Department stores
Introduction: May 1992
Duration: Permanent
Construction: Acrylic
Retailers are working themselves into a lather over a bubbler for One Great Soap.

Product: Bausch & Lomb Ray Ban sunglasses
P-O-P company: Thomson-Leeds Co. (manufacturer); Arnell/Bickford Associates (designer), both of New York
Number of displays: 20,000
Distribution: Department stores, sporting goods dealers, sunglasses and optical stores
Introduction: January 1992
Duration: Permanent
Construction: Injection-molded and fabricated clear plastic
A Ray Ban display offers a chance to obtain a poster featuring Olympic athletes.