Snap, Crackle and P-O-P Kellogg Co.'s single-serve division is preparing to hit the market with a wide assortment of P-O-P options for c-stores, mass merchants and drugstores, utilizing unused retail space to maximize sales. Retail as Collaborative Marketing Medium Marketers and producers should stop thinking like "print shops" and realize that P-O-P is becoming a primary communication medium. The Variety of an Assortment P-O-P Salary Survey '99 In this first-ever survey, consumer product marketers in charge of P-O-P sound off on their pay, benefits and attitudes toward their jobs. Catalina Coupons Offer Per-Gallon Gas Discounts Everland Kid City Kiosk a "Kid Magnet" Everland's Kid City 2000 Kiosk is on the Launchpad Advertising Trends in the Alcohol Industry A report from the Federal Trade Commission Mobile's P-O-P on the Run Testing P-O-P Synergy Multi-variable testing allows QualPro to measure P-O-P effectiveness in a real-world setting. Coors Taps Spokesmodel Tyra Banks For Blast of Cash Promotion First Previous 555 556 557 558 559 Next Last