P-O-P Show Keynoter To Talk "Retail Theater" Car-Talkers Help Ford Dealer Move Cars Off the Lot Microsoft Readies Major P-O-P Push for Xbox Swisher Sweets Launches First-Ever Sweepstakes Big Ideas' in P-O-P for Kids' Videos Don't Eat These Veggies! Sazerac Ships Party Kits to Bars Pepsi-Yahoo! Fusion Marketing Expands Promo Reach, Cuts Costs Customer-Loyalty Programs Offer Potential, Challenges Scientific Technique Measures Emotional Impact of P-O-P Research uses biofeedback to gauge consumers' response to in-store display designs Perceptions and Realities of Male Shopping Behavior An abstract from the Journal of Retailing, Volume 77, Issue 1 First Previous 263 264 265 266 267 Next Last
