Microsoft Readies Major P-O-P Push for Xbox Electronic Signage Options Expand to Offer Flexibility P-O-P Show Keynoter To Talk "Retail Theater" Car-Talkers Help Ford Dealer Move Cars Off the Lot Energy Brands' New P-O-P Has Some Get Up and Go ... Go Get Ready to Dance the Night Away! Swisher Sweets Launches First-Ever Sweepstakes Big Ideas' in P-O-P for Kids' Videos Don't Eat These Veggies! Sazerac Ships Party Kits to Bars Scientific Technique Measures Emotional Impact of P-O-P Research uses biofeedback to gauge consumers' response to in-store display designs Pepsi-Yahoo! Fusion Marketing Expands Promo Reach, Cuts Costs Customer-Loyalty Programs Offer Potential, Challenges Perceptions and Realities of Male Shopping Behavior An abstract from the Journal of Retailing, Volume 77, Issue 1 First Previous 219 220 221 222 223 Next Last