Trying Promotes Buying The costs are down and the technology is in place -- now marketers need to exploit the full potential of interactive P-O-P Watkins Isn't Cooling Its Jets With Hot Tub P-O-P Gen Y and the Future of Mall Retailing AT&T Wireless Debuts Digital Messaging Displays Interactive Display Helps Sell Solutions Sunbeam Promotes Mr. Coffee to a Younger Audience Husqvarna Helps Lowe's Create Distinct Niche All Signs Point to Less Designers are urging retail clients to exercise a little graphic restraint with their signage. Lowe's Wants Its Stores Back Using Color Effectively on P-0-P First Previous 212 213 214 215 216 Next Last