Trying Promotes Buying The costs are down and the technology is in place -- now marketers need to exploit the full potential of interactive P-O-P Watkins Isn't Cooling Its Jets With Hot Tub P-O-P Gen Y and the Future of Mall Retailing AT&T Wireless Debuts Digital Messaging Displays Sunbeam Promotes Mr. Coffee to a Younger Audience Husqvarna Helps Lowe's Create Distinct Niche Interactive Display Helps Sell Solutions Lowe's Wants Its Stores Back All Signs Point to Less Designers are urging retail clients to exercise a little graphic restraint with their signage. The Inter-Store Mobility of Supermarket Shoppers An abstract from the Journal of Retailing (Volume 78, Issue 4) First Previous 211 212 213 214 215 Next Last