Brief-ly Speaking Creative briefs, when done right, hold everyone accountable and can practically guarantee success BFGoodrich Upgrades with Olympic Athlete's Help Tire brand creates webisodes to push tire upgrades 2011 Shopper Marketing Effies Announced Supervalu Taps Kaplan Thaler Gorton's, Ortega Host a Fish Taco Fiesta Promote a meal solution with co-branded packaging, website with recipes Office Depot Moves Creative to Zimmerman Catapult Names Digital Creative Head Group-Fail Best Buy Tackles Super Bowl Advertising Best Buy Adjusts Media Plans First Previous 14 15 16 17 18 Next Last