P&G Concentrates on Tide Pods Social media push gets samples into loyal followers' washing machines Target Taps Agency Exec for CMO Spot Alcone Taps Viento as Chief Creative Officer Effie Unveils Shopper Marketing Finalists French's Freshens Its Packaging Category-defining brand helps Mom 'bring family together' at holidays JCPenney Rethinks Its Agencies Buchholz Retires from Frank Mayer Coors Light Packaging Plays Up Cool Factor 'Super cold' indicator added to bottles and cans to signal ideal temperature Goodyear Promotes Tires with Tie-in to 'Cars 2' Activity on revamped website pointed shoppers to retail outlets Mars Advertising, Schawk Hire New Creative Directors First Previous 13 14 15 16 17 Next Last